Articles

This article is based on the video tutorial published in our YouTube channel Digital Marketing Strategy.  The objective is to understand how to execute digital marketing strategy using SOSTAC framework. SOSTAC Framework is a strategic model which support with marketing planning that enable businesses to achieve the business objectives and goals. In this short video, it briefly explains…

This article is based on the video tutorial published in our YouTube channel E-Commerce Site for Business. The objective is to understand the features and functionalities of an e-commerce site and how this will benefit the business.  In this short video, it briefly explains the main objective of understanding the features and functionalities of an E-commerce site…

This article is based on the short video published in our YouTube channel Fundamental of Digital Marketing. The objective is to understand the concept of digital marketing and how businesses can leverage it to their advantage.  In this short video, it briefly explains the fundamental of Digital Marketing which includes the following: Why Digital Marketing? What types of…

This article is based on the video tutorial published in our YouTube channel Social Media for Business. The objective is to understand the purpose of having a social media presence for business and how businesses can leverage it to their advantage.  In this short video, it briefly explains the main objective of having a social media presence…

This article is based on the video tutorial published in our YouTube channel Social Media Analytics. The objective is to understand Social Media Analytics and how to apply it to the business.  In this short video, it briefly explains the main objective of understanding Social Media Analytics and its application to the business which includes the following:…

This article is based on the video tutorial published in our YouTube channel – Connecting to Google Analytics Account in Power BI. The objective is to be able to connect and transform your data. Start exploring and visualizing Google Analytics data in Power BI with these easy steps.  1. First, you will need to sign up to Power…